Inspired by the laminates used by creators of the Alchimia group in the late 1970’s, Lanzavecchia + Wai appropriates this approach to gold-chrome car wrap, and volumes of rudimentary function constructed out of corrugated steel sheets. This is done to purposefully increase their value perception, while concurrently revealing its actual humble materiality.
The corrugated property not only gives the metal sheet its structural strength, but also maximizes surface area for car wrap application, thereby having more “value” than a regular steel sheet. It is within this conceptual and aesthetic tension that this object dwells.
This concept riffs off the prevailing trend in car-wrapping culture, covering up the panels of stock paint with swathes of chrome colour vinyl as the owner fancies; more often than not resulting in a veritable mobile Pop-Art sculpture.
Material: Chrome Car Wrap Vinyl, Galvanized Corrugated Steel.
